Interview with Public Relations Counselor Nicole Singer from Write Me a World

Today I'm interviewing Nicole Singer from Write Me a World regarding her job as a public relations counselor. This is an rewarding and creative field for those who are interested in jobs for English Majors and Writers.

Wow! Nicole is currently offering her ebook of short stories for FREE through the middle of next week (Nov. 7 2012 to be exact). Thanks Nicole. See her blog for details.

Thank you for the chance to interview you, Nicole. I'm interested in learning more about what you do. Can you tell me what is your job title? I'm a public relations counselor for a small public relations agency.

What are your job duties? One of the nice things about being a small agency is that I get to work in a lot of different areas. The vast, vast majority of what I do is writing (of all kinds). I also do media relations, crisis communications, help design brochures, websites, etc., and act as a project manager for our clients.

In what ways are you using your writing and creative skills? SO many awesome ways! One of the most creative projects we did was a year-long comic strip for a hospital system. We wrote each episode and worked with the illustrator to design the characters and how they interact. We also just wrapped up an animated video, which we wrote the script for.

We’ve done quite a few brochures as well, which are always fun to develop. My favorite was a brochure we did for a local school – the writing and photos worked so well together. That’s part of what I like most about my job. I get to take someone’s ideas, put it into words and then see it come to life.

Some of the coolest stories I’ve written have been for our client newsletters and magazines. The people I interview are so amazing. They’re average folks who have overcome some incredible challenges, and those are the days I really, really love my job. These people are so grateful that someone is willing to tell their story!

Creativity is key because 1) we work so closely with designers and have to make sure our words match their vision and vice versa, and 2) we write for so many different audiences, we have to be masters of all styles.

Do you have an English degree, and if so, what ways has it helped your job/career? Technically, no, I have a Public Relations degree, but English and writing were a huge part of it! I’ve also been able to use my interest in writing and publishing on behalf of my clients on more than one occasion – whether I’m helping them launch their own books, or steering someone away from a pesky vanity publisher (I swapped emails with Victoria Strauss on this one – very cool!).

What do you love about your job?
I love the variety and the fact that I play a role in all different aspects of a project. Writing, strategy and creative. I also truly love telling people’s stories. Every individual or company comes to PR with a story to tell, and they’re not quite sure how. I get to help them tell it!

That sounds great. So, what would you say are the challenges of the job?
Edits. Haha! I never worry about getting critiqued on my own writing, because I’ve built up such a buffer working in PR. Our client teams often include multiple people, and they usually have multiple opinions about what’s important and how something should be written. Without fail, everything we write gets changed multiple times before we send it out.

Working in PR provides a great perspective, because it teaches you to listen to the client edits and then balance that with what you know the client is actually trying to accomplish through the writing.

PR can also be quite intense. We pretty much live on deadlines.

Would you say it is difficult to get into?
Not necessarily, but it does take a lot of commitment to move up. The industry is always looking for great writers.

Do you have any tips for those who are interested in working in public relations?
Learn to use commas. Seriously. I review the resumes for our job and internship applicants, and this is the biggest gap we see. I’d also say learn to be invisible when you write. If you do PR correctly, you don’t get any credit – your client does. It’s also important to try out different writing styles for different audiences.

Is there anything else you would like add?
PR is a great industry! I’ve always wanted to be a writer, and I knew I wanted a “day job” that let me do that, too. I tell stories every day at work, I get to partner with some really amazing creative people, and it’s something new all the time. I love how it stretches me, and I think it’s a great complement to my own personal writing pursuits.

This is great information. Thank you for your time, Nicole!

Thanks so much for having me, Andrea! These are great questions.

You can find Nicole Singer and her work, Running in the Dark at the links below:

Write Me A World

Running in the Dark-Available on Kindle
Running in the Dark-Available at Smashwords

Interview with Michael Pierce, Author of Provex City

Today I get to interview Michael Pierce, who recently published  the young adult fantasy novel, Provex City. 

A little about Provex City:
"Fifteen-year-old Oliver Grain begins his school year fighting off bullies, learning about the boy who committed suicide in his room, and trying to understand why his history teacher, Mr. Gordon, has taken such a personal interest in him.

Do you believe in ghosts? Do you believe you can make bullies simply disappear? Do you believe you can walk through walls?

Mr. Gordon tells Oliver: "When you truly believe anything is possible, you will be able to open doors where there were only walls." And one of those doors leads Oliver to Provex City, which puts him in far greater danger than he can possibly fathom." 

The Interview:

Could you tell us more about Provex City?
Provex City went through several large revisions before it became what’s available now. It started off as a story called Patrick’s Ghost. I wrote a few chapters, outlined the book, and then scrapped it all. Patrick become Oliver. Mr. Gordon stayed the same, but he was originally a dual character, the mentor and the villain. In this new version, it was titled Shroud Lifted before it became Provex City. I like the title now, but I originally changed titles so I could submit to the same agents again, hoping they wouldn’t notice that it was the same book. Haha.

It is a wild ride of a hero's journey for Oliver, involving different planes of existence and developing  his powers. What were your inspirations for the story?
I was inspired by Harry Potter and a number of self-help books, which helped me find direction in my life.

A lot of characters have secrets, or are more than what they appear. Can you tell us more about how your characters developed? 
Provex City is all about Oliver finding himself, and the rest of the series is about him fulfilling his destiny. I tried to create characters with different insecurities and flaws, and have them act true to themselves—but allowing the readers to be privileged to the “whys” one at a time (some reveals in this book and others saved for further into the series). I want as many of my characters as possible to be significant and have some role to play in the big picture.

The book contains a lot of philosophy which Mr. Gordon teaches Oliver. Positive messages such believing anything is possible, focusing on what you want, and overcoming doubt. What was the inspiration for these positive messages? 
I’m a big fan of Anthony Robbins and Wayne Dyer. They’ve given me so much inspiration and motivation over the past few years. These are messages I think are important to share and important for myself. I thought this positive thinking and possible human potential would make for an interesting “seemingly” magical system. Though Mr. Gordon will say that it is not magic.

Can you tell us a little more about yourself, and your other hobbies/interests? 
I am a coffee addict, a newbie to the glazing industry, a very amateur musician, an unworthy husband to my soul mate, and lucky father of an amazing five month old. Most of my spare time disappeared with the birth of my daughter. Now, when I’m not enjoying my brief daily family time and not in the office, I’m writing and blogging. I love my family and I love my writing, so I can’t complain.

What is the biggest challenge you faced when writing Provex City and how did you overcome it? Every next challenge was the biggest challenge. When I set out to write Provex City, I had never attempted a novel before. And I hadn’t written a short story in about five years. So I had a lot of warming up and catching up to do. I learned so much in the process of writing and editing. I cut over 20,000 words of Provex City. Then came the challenge of submitting to agents, writing queries, and perfecting a synopsis. And when I decided to self-publish instead of waiting for an agent, a whole new adventure began.

How long did it take you to write and finish? 
I go through spurts of being really productive and then slow periods. Provex City took me about a year to write. I edited for a couple of months before starting to submit to agents. But while I was submitting, I continued to edit. I didn’t arrive to a draft similar to what’s available now for about another year.

Do you have any tips for writing in the YA genre? Specifically creating an authentic YA voice?
I worked in coffee shops for about twelve years, spending a lot of time with high school and college students. I would advise being careful with slang unless you’re specifically trying to create authenticity for a specific time or region. Different regions of the US have different slang. It can get distracting and take away from the storytelling. And speaking of voice, recite your dialogue out loud. It sounds different than in your head.

Provex City was riveting, do you have any tips for creating page turners? 
I kept what interested me and cut parts that I found myself skimming through to get to more exciting scenes. I like cliffhanger chapter endings, which caught my attention in the Harry Potter books. I don’t want a chapter to be nicely resolved so you have a clean place to stop. I want my readers to get to the end of a chapter and be like “Crap! Now what’s gonna happen?”

Why did you decide to self-publish? 
I got tired of waiting for my perfect agent. I figured there was more than one way to get a desired result. I have multiple role models with publishing success stemming from self-publishing.

Do you have any advice for people considering self publishing? 
Don’t take any sale for granted. You have to appreciate each “one” before you can appreciate each “million.” It starts with one.

On your blog you said, "Provex City is as much my journey as it is Oliver’s." Can you explain? Oliver is searching for his destiny, and so am I. Oliver is tested and learns what he can handle and what he’s capable of. I feel the same way, from writing my first novel to taking it to the marketplace myself, I’m discovering what I’m made of. Oliver can’t quit (I won’t let him) and neither can I.

So many writers struggle between pursuing practical careers vs. pursuing their writing dreams, do you have any advice? 
Since I’m still in a practical career to support myself and help support my family, no, I don’t really have any advice. All I can say, and what I’m trying to live by every day is: Don’t give up on your passion! There are so many people living practical, without passion, just waiting for the next weekend. I want to look forward to every day, not just two days out of the week. 

Do you have any other tips for emerging writers? 
 If you love it, then do it! If not, then don’t. Because it’s not easy, but it’s not supposed to be. It’s supposed to be something you love doing no matter what. Don’t be the next “someone else;” be the first you. Write something you’d like to read (it doesn’t matter if it’s something you know about or not…you can learn). If you really want to write, then write. Don’t quit. If you don’t quit, then it’s impossible to fail. 

You can find Provex City on Amazon by clicking on the link below.

Links:
Provex City (Kindle Version) on Amazon: http://www.amazon.com/Provex-Lorne-Family-Series-ebook/dp/B007HHO0K0/ref=sr_1_2?ie=UTF8&qid=1339127842&sr=8-2
Provex City (Print Version) on Amazon: http://www.amazon.com/Provex-City-Lorne-Family-Series/dp/1470121204/ref=sr_1_cc_1?s=aps&ie=UTF8&qid=1340198876&sr=1-1-catcorr&keywords=provex+city

Michael Pierce's Blog: http://www.michaelpiercebooks.blogspot.com/
Michael Pierce's Website: http://www.michaelpiercebooks.com/ 
Michael on Goodreads: http://www.goodreads.com/michaelpiercebooks 
Michael on Twitter:  http://www.twitter.com/MrPierceBooks

Interview with McKenzie McCann, Author of Tread Lightly

Today I have the honor of interviewing  McKenzie McCann from The UbiquitousPerspective. McKenzie is the author of Tread Lightly, her debut YA Fantasy novel. 

Here is a brief description:
“2000 years ago, St. Patrick and his Catholics chased Norah's people out of Ireland. They landed on the island of Hy-Brasil and have lived in isolated peace ever since.

The occasional shipwrecked outsider is no surprise to the island, and as the chief medic's daughter, Norah is prepared to care for these strange, ship-wrecked outsiders. But Oliver is a bit different, and he's brought something with him that's about to place the secrecy of the island in terrible danger.”

After reading two chapters of this novel, I was hooked. She has created a magical world populated by interesting characters, and  Norah is a very likeable and strong heroine.

My Interview with McKenzie:

Could you tell us more about Tread Lightly and what inspired the story?
You know, this story went on quite a journey before its publication. The root of this tale is based on two things: the St. Patrick's Day massacre and the island of Hy-Brasil. When I found out that St. Patrick's Day is the celebration of bringing Christianity to Ireland, and St. Patrick murdered all of the Celtics in the process, I thought to myself, did any of the Celtics escape? Where would they have gone? Hy-Brasil is sometimes also called 'the other Atlantis,' and is rumored to be not too far from the U.K.